New site garners flirty fun on campus

Sarah Makowsky:  News Editor  Ω

At CAC: Male, brown hair. I see Enrique Iglesias is on your iPod, can I be your hero, baby?

Flirting at TRU has been taken to another level via a new website,  Launched early last week, the site provides students with the opportunity to voice their crush on a twitter-like feed for site-goers—and potentially the object of one’s affection—to read.

LikeALittle originated at Stanford University in October 2010 after “Ninety cumulative years of frustrated flirtation, 42 cups of coffee and 12 hours of hardcore development,” claims creator Evan Reas. He also said his “lack of game with women” was a contributing factor.

LikeALittle is described as a flirting facilitator platform (FFP), all in the name of innocent fun. Anyone can post and read flirtations, then objects of said flirtations can reply and send their contact info to the poster, if they so desire.

TRU student Joel Caschetto heard about LikeALittle from a friend at UBC-O. This campus, along with others in B.C. like SFU and UBC, has a LikeALittle account.

“It’s a fun, sort of random vibe—essentially helping nerds meet pretty girls,” he said.

Campuses interested in starting their own LikeALittle account can email the creator directly through the website. Knowledge of social networking is also an asset. With the help of close friends, Caschetto brought LikeALittle to TRU. This group is also responsible for site moderation.

Launching LikeALittle was put off because Reas replied to Caschetto’s request during the exam period last semester.

“I thought there’s no point right now. People aren’t in class or on campus enough for it to become really popular.”

“I emailed [Reas] again at the start of the semester and before I knew it, the site was created.”

At the time this interview was conducted, LikeALittle had been live for only three days, so Caschetto hadn’t heard much feedback and many students weren’t aware, but 191 people “liked” the site on Facebook.

“Some people think it’s kind of creepy, some people think it’s really fun,” he said.

Privacy is a concern from some students. Caschetto said administrators delete any posts naming a specific individual or their contact info if they didn’t directly supply it, but part of the site’s aim is to draw attention to those posted. “That’s kind of the fun thing about it,” he said.

He provided this made-up example: “Indy Centre, girl, sitting by window in black hat and blue T-shirt. You are so cute.”

“Other people in that area can see that girl and wonder who else is posting. That’s the fun of the site.”

If one wishes to reply to a specific post, he or she is assigned an alias themed only to that specific post, like names of fruits. Other posts will have different nickname themes.

Caschetto sees the site as successful “as long as it’s kept in good fun and people aren’t making offensive posts, which we’re on top of as administrators. I just hope that it all stays in good fun—it’s like any social networking experience, the more people involved the more fun it is.”

Check out the latest flirts at

One Response

  1. Jessica Wallace Feb. 8, 2011